They have worked with us for many years now, they know exactly what we're about and I think it's fair to say, they have the same values as us. They are a family run organisation which really helps because we work with the same people every time so they understand what’s important to us as a business.”
It’s crucial that conference organisers engage their guests. There’s nothing worse than an event where speakers fail to connect with their audience, leaving delegates shuffling in their seats, glancing at their watches and unable to grasp the key messages.
That’s not the way we work at Simply Better, so we were delighted when Skipton Building Society gave us a brief to freshen up the format of its leadership conference and exhibition. They wanted to give delegates a different experience rather than just being talked at for six hours. Music to our ears!
We transformed the Harrogate International Centre into a multi-zone experience that featured inflatable pods, giant ipads and graffiti walls. We worked closely with Skipton Building Society to develop each element of the different zones and bring their ideas to life. Most importantly, we ensured that its key messages were delivered in a relaxed and memorable way.
The main plenary sessions were presented in the round (presenters stood on a circular stage positioned in the centre of the audience) – a 1st for this event – allowing us to create a more intimate and engaging environment.